The Leads feature in MyCase allows you to easily add and track your leads. Leads look similar to Contacts in that you can add their personal information and later choose whether they should be made a Contact. You can also track information on the potential case by adding a lead to the system. When converted, a new case and contact will be added into your account with the corresponding information.

To add a Lead, simply click the Leads tab on the top right of your screen.

Then click Add Lead to create a new lead.

The lead information screen allows you to fill in pertinent information like the lead's name, email address, and where the lead generated from. This screen also allows you to fill in pertinent information for the lead's potential case.
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Referral sources can be added, edited and deleted for any of your leads. This can be done by clicking the gear symbol on the top right of any screen within the Leads tab and clicking 'Lead Settings'.

While making changes to your Referral Sources, you are required to keep at least one lead source 'Other' but can otherwise change them to whatever you need. ​

If you previously assigned a lead to a Referral Source, and then you change the name of the Referral Source, all leads that are currently assigned to that Referral Source option will receive the new name. If you delete a Referral Source, all leads assigned to that same Referral Source will go back to a blank state.

When you select the name of Lead you will be brought to the Potential Case Details page. This is where you can enter specific information based on the your new potential case including: name, status, practice area, value, assigned to, and case description. You also have the ability to enter case notes, apply intake forms, create tasks and uploading documents on this potential case to track important updates on your lead. Information within Potential Case Details will map to the case upon conversion.

​Applying Intake Forms to a Lead:
Within the potential case for a lead you have the ability to apply Intake Forms for your potential clients to fill out details related to their case. To learn more about creating and applying Intake Forms, click here.
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​Uploading Documents for a Lead:
Within the potential case for a lead you have the ability to upload documents for future reference and share these with other members of the firm. To upload a document for a potential case navigate to the lead that you would like to create the task for. Within the Potential Case Details there will be a subtab for documents, click here and then select Add >> Document. To learn more about uploading documents, click here.

Please Note: Documents uploaded to potential cases cannot be shared with leads via the client portal.
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​Creating Tasks for a Lead
Within the potential case for a lead you have the ability to create tasks for items that need to be completed and assign these to member of the firm. To add a task navigate to the lead that you would like to create the task for. Within the Potential Case Details there will be a subtab for Tasks, click here and then select Add Task. To learn more about Tasks, click here.

After selecting a lead entered into the system you will be brought to the Potential Case Details page. Select Lead Details to see information about your lead including: name, home phone, work phone, cell phone, address, email address, referred by, and lead details. This page will also include all contact custom fields entered into the system as well. You also have the ability to enter lead notes on this lead to track important updates on your lead that will map to your client. Information within Lead Details will map to the client upon conversion.

Tracking Lead Status [VIDEO]
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Once a lead is added, they will be housed under the Status tab. The Status tab allows you to:

The Tasks tab allows you to:

The Active tab shows a list of all active leads that haven't been marked as Did Not Hire or Converted. Here you can:

The Did Not Hire tab shows a list of all leads that have chosen not to retain the services of your firm. Here you can:

The Converted tab allows your firm to have a deeper understanding of the leads that you have converted from Lead status. Here you can:

The Lead Insights tab shows analytics related to the health of your leads. Here you can:

Now, you can convert a returning client from a lead to a contact on a new case, using their same email address, even if it’s already in MyCase. This eliminates the need to create a separate email address for them to get them into the system. The new case contact will be marked as “duplicate” for easy identification and can be customized to your liking.

To take advantage of this functionality, first add the returning lead as you would add any other lead. When ready to convert the potential case to a case, click Convert to Case. You will see a warning that a contact already exists with that email address. Click the green text in that warning that says, "Associate existing contact with new case."

This will allow you to move forward with converting the case. Once the case is converted, you will see that both the existing contact and the new duplicate contact are linked to the case. Please feel free to unlink and archive the duplicate contact as needed. This will allow you to link all relevant cases to one single contact while still retaining your lead conversion stats and records.